A sales channel is not a delivery country
An order placed through a Dutch webshop might, for example, be delivered to Belgium. Looking only at the sales channel therefore does not tell the whole story. The delivery country shows where the order is actually going.
You can already explore this distinction in our existing WebApp demo. Below the channel overview, ‘Revenue by country · last 30 days’ shows each delivery country’s amount and share of the fictional total.
Revenue by delivery country
Sales channels for the Netherlands
Revenue by delivery country
Sales channels for the Netherlands2 screens from this module · fictional data
From a country to its sales channels
Open a country to see which sales channels contribute to its amount. Each channel shows its amount and share within that country, with the largest contribution first. The underlying sample amounts reconcile. Rounding to whole euros can cause small differences in the displayed figures.
The overview describes revenue, not profit or shipping costs. A decision about a market also needs other information. This demo mainly shows how to make the distribution visible and explore it further.
Sales channels for Belgium
Sales channels for Germany
Sales channels for Belgium
Sales channels for Germany2 screens from this module · fictional data
Try it yourself with sample data
Open the interactive demo and choose the Management Dashboard. Scroll to the country overview and expand a country row. On a phone, the same expandable rows work as on a tablet or desktop.
All amounts, distributions and orders in the demo are fictional. The screenshots contain no customer data, and opening a country does not place a real order or make a payment. This article explains an existing feature in more detail; it does not announce a new release.
About this project
- Explore the interactive WebApp demoAccessed 9 November 2026
